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Website Rent-A-Center
Job Description:
First and foremost, to be a company advocate and love what we do. Proactively bring our brand’s compelling story to life across social media advertising. Effectively manage the channel to maximize social investments/ROI and nurture the customer journey. Help attain qualified leads, convert new customers, retain existing customers, and re-engage lapsed customers.
Job Responsibilities:
- Assist in managing budget allocations and bid parameters to deliver the most efficient results across multiple ads with varying objectives
- Partner with Digital Analyst to insure that campaign KPIs and objectives are met both near and long term
- Manage campaign set up and have detailed knowledge of ad specs, APIs, audience/CRM selection and A/B testing
- Day-to-day management and optimization within Facebook Ads Manager and LinkedIn Campaign Manager
- Demonstrate creativity, out-of-the-box thinking, and resourcefulness and help to meet ambitious growth goals for the company
- Support social channel content management and organic search strategies on blog and social media profile pages
- Assist in strategy and planning for B2C and B2B social media marketing, including (but not limited) to Facebook and LinkedIn
- Stay informed on social advertising industry best practices and trends, direct competitor activities and new product launches
Job Requirements:
- Social Media Management Platform experience a plus
- Detail oriented with the ability to marry and push live ad creative, audience and budget
- Twitter and Pinterest Ads Manager experience a plus
- You are highly motivated, a brilliant communicator and a resourceful problem-solver with the ability to collaborate effectively with cross-functional team
- 1-3 years related experience in self-serve programmatic platforms, specifically Facebook Ads Manager and LinkedIn Campaign Manager
- B2B social media marketing experience a plus
Job Details:
Company: Rent-A-Center
Vacancy Type: Full Time
Job Location: Dallas, TX, US
Application Deadline: N/A
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