Jnj Jobs – Manager, Customer Marketing

Job Description:

The Customer Marketing Manager will be responsible for growing the contact lens category and the ACUVUE® brand in the US market with responsibility for all communication touch points with US contact lens shoppers and shopper marketing partnership initiatives with key US customers and partners. The role consists of unlocking shopper and Professional insights, developing channel-specific and customer-specific shopper and professional marketing strategies and business plans, and working closely with US ACUVUE® brand teams and US Strategic Account Management teams to design and execute an annual calendar of strategic marketing initiatives designed to grow contact lens penetration and drive ACUVUE® sales. These initiatives will include but not be limited to channel and customer-specific category growth initiatives, digital advertising, database marketing, price promotions, POP, customer events and all communication touch points with US contact lens shoppers. This team partners with the US ACUVUE® brand teams and US Customer teams to ensure all brand and customer objectives related to the shopper are achieved in an efficient, consistent, coordinated fashion.

Job Responsibilities:

• Developing and measuring performance with KPI indicators across all initiatives
• Reporting results to senior management and all relevant stakeholders across the organization
• Managing a shopper marketing budget across multiple channels and customer

Qualification & Experience:

• Strong track record of business leadership success developing and executing business plans, identifying and implementing new business opportunities, measuring and delivering results
• Strong creative and conceptual thinking ability to set a vision, identify new opportunities, develop new ways of working, pinpoint solutions to complex problems and overcome obstacles
• Proven leadership ability to motivate and manage cross-functional teams across a matrix
• Bachelor’s degree is required, MBA is preferred.
• Minimum of six (6) years of progressive marketing or sales experience or its equivalent with a strong track record of business results, organizational leadership and people leadership
• Minimum of three (3) years of shopper marketing, customer marketing or consumer packaged goods/medical device sales experience is strongly preferred
• Experience in a medical device business is preferred

Job Details:

Company: Johnson & Johnson

Vacancy Type:  Full Time

Job Location: Jacksonville, FL, US

Application Deadline: N/A

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