Us Xpress Jobs – Social Media Content Specialist

Website U.S. Xpress, Inc.

Job Description:

Relentlessly Delivering Big Ideas. U.S. Xpress is one of the nation’s largest asset-based trucking companies. But the most valuable asset we offer isn’t tractors, trailers, or even our exclusive, cutting-edge technology. It’s the collective brainpower of thousands of visionaries and problem-solvers. Together, we are revolutionizing the transportation industry by providing innovative, custom solutions. And, here, we believe in the sanctity of a promise—both to our customers, and our people. When we focus our varied talents on reshaping the future of transportation, that’s what we call the POWER OF U.S.

Job Responsibilities:

The Social Media Content Specialist is responsible for all social media strategy, content management, platform growth and interaction with audiences including driver, customer, and employees. This individual liaises with business partners on our Variant and Xpress Technologies teams and schedules/aligns content across all platforms. Attention to detail and accuracy is extremely important with this position.

  • Complete all tasks as assigned and within expected deadlines.
  • Strategize and collaborate with brand communications creative team to deliver high-engagement social media content that reflects U.S. Xpress, Variant and Xpress Technologies brand positioning, ensuring accuracy with subject matter experts. Distribute content for all platforms: Facebook, Instagram, Twitter, YouTube, LinkedIn.
  • Perform other related duties and assignments as required.
  • Engage with followers and respond to comments/issues as appropriate. Steer conversations to areas that benefit both the audience and the company.
  • Work in a collaborative environment to develop content of any assigned communications projects. Investigate, write competently and accurately, get approvals from appropriate subject matter experts and supervisors, and distribute final communication as necessary across applicable communication mediums.
  • Track reach and engagement monthly. Deliver reports on competitor and industry trends and recommend how to utilize findings in planning.
  • Establish and maintain cooperative relationships with cross-functional teams.
  • Continuously develop strategies to grow audiences across all platforms.
  • Research trends and best practices for all applicable social media outlets. Follow competitors and other industry feeds to know what topics are being discussed and promoted.

Job Requirements:

  • Ability to follow up and follow through with all assignments
  • Strong interpersonal skills
  • Ability to execute and take initiative
  • Excellent time management skills
  • Exceptional written and oral communication skills
  • Familiarity with Hootsuite
  • Attention to detail
  • Knowledge of communications and media including social media
  • Proficient with Microsoft Office, including Word, Excel, PowerPoint, and Outlook
  • Ability to actively listen and possess strong social perceptiveness
  • Team player

Qualification & Experience:

  • 5-7 years of relevant experience
  • Previous professional social media management required, with exceptional skill at the nuances of social media writing, including the use of hashtags, emojis and capitalizing on viral trends
  • Experience in communications with a publicly traded company a plus
  • Bachelor’s degree in communications, Marketing or in another related business field preferred

Job Details:

Company:  U.S. Xpress, Inc.

Vacancy Type:  Full Time

Job Location: Chattanooga, TN, US

Application Deadline: N/A

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