Ti Jobs – Product Marketing Engineer

Job Description:

Experience a winning team and a winning business as a Product Marketing Engineer with Texas Instruments (TI). In this role, the PME is a valued team member responsible for managing a product portfolio to drive the revenue growth of existing (EPGI) and new products (NPGI), interfacing directly with customers to gain knowledge and share, and to plan and execute a wide range of product marketing activities to drive business growth, such as:

Job Responsibilities:

• Collaborate and communicate the product strategies effectively to cross functional teams – price, campaigns, internet marketing, launch etc.
• Follow up weekly and monthly on opportunities; from price escalations, customer visits, sampling activity, etc.
• Directly engaging with top customers and field sales
• Maintaining a “Best In Class” web presence
• Develop product positioning and messaging that differentiates the products in the market, including finding adjacent markets and customers
• Drive DINs to DWINs to grow NR while maintaining profitability
• Maintain close relationships with top tier one customers and the respective account managers to understand opportunities
• Review competitive landscape and building strategies to address gaps
• Developing customer collateral, product launches, campaigns, and Go-to-Market strategies
• Interface with customers and TI field sales/applications to support DINs
• Plan, manage and execute all marketing activities during the life cycle of a new product (Pre RTM, at RTM and post RTM)

Job Requirements:

• Demonstrated strong analytical and problem solving skills
• Strong time management skills that enable on-time project delivery
• Ability to work in teams and collaborate effectively with people in different functions
• Strong verbal and written communication skills
• Demonstrated ability to build strong, influential relationships, both inside and outside of the company
• Bachelor’s degree in Electrical Engineering, Computer Engineering or related field
• 3+ years of relevant experience
• Ability to work effectively in a fast-paced and rapidly changing environment
• Ability to take the initiative and drive for results

Job Details:

Company:  Texas Instruments

Vacancy Type:  Full Time

Job Location: Oakland, CA, US

Application Deadline: N/A

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